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CHGO DSGN Face to Face

CHGO DSGN was an exhibition featuring Recent Object and Graphic Design by 100+ of Chicago’s leading designers. The exhibition ran May 31 through November 2, 2014 at Exhibit Hall in the Chicago Cultural Center.

CHGO DSGN curator Rick Valicenti had noticed some of our recent augmented reality work and asked us to collaborate in creating something utilizing AR technology to enhance the exhibit.

After some exploration

After some exploration

we decided to create Face to Face—a 6″ x 9″ brochure that would feature 8 of the artists in a revolutionary way.

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Face to Face bridges the gap between the art, artist and the viewer.

Face to Face bridges the gap between the art, artist and the viewer.

By simply scanning a page from the brochure the viewer can reveal the artist video explaining the thoughts, process and background of the design. This is made possible through the Layar platform.

The videos were shot on a green screen to make the experience smoother.

When the artist appears it’s as if they are right on the page over their work. 

Some additional videos:

Some additional videos:

The videos were directed to be short for easier mobile viewing.

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